HOW WE APPROACH
The word "Design" gets thrown around a lot. To put it simply, design (in the digital space) is the process of making something — useful that also — looks great. Designing for the web and for
mobile applications is a blend of art and science. Designers at Applire are experienced and educated in best practices for usability, interaction, and aesthetic.
We closely follow trends in our industry and always aim to get ahead of them. Before we start a new design project, we ask and answer the following questions in a series of exercises that may include deliverables such as Wireframes, Outline, and/or a Competitive Analysis.
WHO will be using the finished product?
WHAT can we learn from your competitors?
WHEN does the work need to be completed?
HOW WILL THE DESIGN ENGAGE THE USER?
WHY IS DESIGN NECESSARY?
where will users be viewing the work?